I saw this in a store in the mall (so I can't take credit for the idea), and thought this would make a cute gift. It was a clear plastic drink cup, topped with one of those domed lids, and filled with brightly-colored, wrapped candy. Here are a few ideas to improve upon it, as well as make it useful as a gift for adults.
You'll need the domed, clear plastic drink cup. Starbucks uses them for frappuccinos, McDonalds has just recently begun using them for shakes, and Baskin-Robbins has a clear plastic cup, but I'm not sure if they have the domed lid. Anyways, start with the cup. How to get one -- You could just walk in and ask for one. You could buy a drink in one, then wash out. If you're truly frugal, you could ask a spendthrift co-worker if you could have their drink cup when they finish their frappuccino. Or, you could buy a small denomination gift card from one of these places, then ask for a cup to put it in as part of a gift. My guess is they'd give you one in this last case, and maybe even in the first case.

In this photo, I've filled the cup with candy, a Coldstone Creamery giftcard, and topped all with rolled up colorful elastic headbands.

For an adult, use a Starbucks cup, fill with candy, individually-wrapped cookies or snacks (something more to an adult's liking), shreds of curly ribbon as filler, plus the Starbucks giftcard.
Here, I've "nested" candy in a bed of white and gold curly ribbon. The candy chosen is wrapped in gold, silver and black, and I've tucked a Starbucks giftcard in the midst of it all -- a nice office or friend gift, for under $10.
These filled cups are a fun and imaginative way to dress up a gift card. A lot more festive than just the card in its little hangtag holder.
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